TCCPA’s Perry is Alive Campaign
The Three Counties Cider & Perry Association have launched a Perry is Alive campaign to counter Westons’ claim that perry is “dead”.
The Three Counties Cider & Perry Association have launched a Perry is Alive campaign to counter Westons’ claim that perry is “dead”.
Jack in conversation with Tom Oliver at PerryFest 2025, highlighting the history and challenges of perry pears, and the importance of preserving these unique fruits for future generations.
Westons’ statement that “perry is dead” dismisses centuries-old craftsmanship and cultural significance. Barry argues that education, not erasure, is essential.
Jack reports on PerryFest, held in the Museum of Cider, sorry, Museum of Perry, in Hereford, and has a chat with the organisers about this unique event.
Jack reports on last weekend’s Malvern Autumn Show, which was a showcase of perry pears and perry, with the first championship dedicated to our favourite drink.
To underscore the cultural relevance of cider and perry, we will introduce a new section dedicated to sharing cider-related events worldwide. We welcome your submissions to promote greater community participation!
Some of our contributors reflect on the 2025 Ross Cider Festival, where cider, community, and personal connections all manifest in one place.
Barry introduces Brauerei Kemker, a German farmhouse brewery that is making cider as an integeral part of their philosophy.
Bea visits Trentino’s Apple Blood cidery, where Federico Pedrolli is putting a new spin on his family’s farm and the apple-growing practices of this northern Italian region.
Jack, Bea and Brett team up to report back from last weekend’s London Cider Salon at the Tate Modern.